Deciding from Fear?

One Question That Helped Me Choose with Freedom

When we decide from a perspective of fear, we usually leave gaps in our analysis of the situation. Our objective shifts into a reaction, trying to fix what’s causing discomfort, rather than focusing on what truly matters to us.

When we want to do something and the decision is based on fear, it often sounds like:
“I need to find a job, otherwise I'm screwed.”

And most of the time, the situation isn’t actually that urgent. But the mind has entered prediction mode and concluded that the current trajectory will lead to catastrophe.

I’ve been working on planning a new business for myself. I like the idea very much, but for some reason, I couldn’t feel enthusiastic about it. It felt like a burden.

I thought the problem I wanted to solve was the inconvenience of not having a steady and regular income. In many ways, that’s true.

But that’s not a good starting point for offering value to potential customers, is it?

Generating a regular income should be a consequence of solving a real problem for someone else. It shouldn’t be the main objective.

That fear—that sense of neediness—shouldn’t be transferred to a potential customer.

If I follow the principle of deciding from a place of freedom—something I often recommend to others—then I should be able to analyze the situation with more clarity, less stress, and greater perspective.

So why didn’t I do that from the start?

Because my fears and insecurities tricked me, like they often do.

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The Shift

Yesterday, while driving to Ljubljana, I felt a spark of inspiration after listening to an audiobook. A simple but powerful question popped into my mind:

What is a problem that a potential customer has that I genuinely want to solve?

Answering that question took some time—and a few conversations with ChatGPT. But now I know. And the problem I want to tackle not only integrates my skillset and strengths, but it also has the potential to solve the issue of regular income.

Looking back, I can now see that the lack of motivation wasn’t a flaw. It was a signal. A sign that something in me knew I was starting from fear.

Inspiration returned because I paused and asked a better question—one that reconnected me to a real, meaningful reason to act.

Once I shifted from fear to a sense of freedom, everything began to feel lighter. Not easier, but lighter. The weight of pressure and urgency gave way to clarity.

And now, what I’m building doesn’t just make sense on paper; it feels aligned. It brings together different parts of me: the problem-solver, the mentor, the consultant, the IT pro, the community builder, the visionary.

I know that my initial business will morph in time, through persistence and adjustment to my customers’ needs. I know my idea is a placeholder for starting.

Love,

Jose.

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Key Takeaways

• Lack of motivation can be a signal, not a flaw. It points to a misalignment between action and truth.

• Inspiration often returns when you reconnect with your authentic reason for acting.

• Shifting from fear to a sense of freedom changes the experience of effort to a sense of likelihood.

• Integration of your roles, values, and deeper desires makes the journey feel meaningful again.

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Need Clarity?

If you're feeling stuck or facing a challenge you'd like to explore with someone who listens, I offer one-on-one mentoring sessions.
Together, we’ll work to uncover clear, practical solutions that feel right for you.

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